Washington, D.C. — Today, Born Free USA, a global leader in animal welfare and wildlife conservation, announced the completion of the second annual Born Free USA Fur for the Animals campaign: a four-month donation drive that collected 392 fur items from around the world to distribute to U.S. wildlife rehabilitation centers, where they will be used to comfort orphaned and injured animals. This year, the organization not only received fur coats and fashion accessories, but also a variety of other objects including a mountain lion, bison, and zebra hide. The office now has more than 750 pounds of donations, estimated at $750,000, representing approximately 12,000 animals who died for these products.[teaserbreak]
According to Adam M. Roberts, CEO of Born Free USA and Born Free Foundation, “It is quite a dramatic statement by the public for us to receive nearly 400 donations—coats, hats, rugs, pillows, and toys—all made from animals who were killed for these products. People do not know what to do with these once they realize that fur is neither luxurious nor fashionable. Our solution is to put those furs to far better use comforting and providing warmth to wild animals in need, rather than perpetuating the image of a brutal industry. We thank everyone who was compassionate enough to donate their old garments to the Fur for the Animals drive this year.”
While the majority of donations were mink, rabbit, and fox, Fur for the Animals received several surprising, disturbing items. Among them: a child’s fur teddy bear, and hides from white-tailed deer, bison, and zebra. Most shocking is a tattered rug made from a trophy-hunted mountain lion, including the claws and head.
“When the box with the lion was opened in our office, we were all truly devastated. While the lion rug is too torn up to be of use to a wildlife rehabilitation center, Born Free USA hopes it will serve as a compelling reminder to all who see it that such ‘trophies’ are not glorious, not beautiful, and not a celebration of wild animals in any way,” Roberts explains.
Beginning next week, Born Free USA will send the donated fur to wildlife rehabilitation centers gearing up for the spring wildlife baby season. While most will be sent as they are for the rehabilitators to turn into the sizes they need to help their animals, some items have already been turned into blankets and pillows, thanks to the generous volunteers of Girl Scout Troop 5051 in Maryland. Earlier this month, the girls sewed, altered, and crafted several fur coats into smaller cushions and blankets specifically to comfort small, baby animals.
This spring and summer, Born Free USA will ship the items to the following campaign partners:
- Wildlife Rescue and Rehabilitation, Kendalia, Texas
- The Fund for Animals Wildlife Center, Ramona, California
- California Wildlife Center, Malibu, California
- Snowdon Wildlife Sanctuary, McCall, Idaho
- Peace River Wildlife Center, Punta Gorda, Florida
- Blue Ridge Wildlife Center, Boyce, Virginia
- Chintimini Wildlife Center, Corvallis, Oregon
- Desert Rescue Animal Sanctuary, Las Vegas, Nevada
Additional wildlife rehabilitation partners are encouraged to participate. Contact info@bornfreeusa.org for more information.
Born Free USA commends the growing number of fashion retailers vowing to go fur free. In July 2015, the luxury brand Hugo Boss announced it will remove real animal fur from its collections beginning with its Fall/Winter 2016 line. Hugo Boss is joining such brands as American Apparel, Esprit, H&M, Steve Madden, Marks & Spencer, and Topshop, among others, that have pledged to produce only fur free merchandise.
Born Free USA is a member of The Fur Free Alliance, an international coalition of animal protection organizations working to bring an end to the exploitation and killing of animals for their fur. The Fur Free Alliance represents more than 40 animal protection organizations in 28 countries and millions of supporters worldwide.
Born Free USA is a global leader in animal welfare and wildlife conservation. Through litigation, legislation, and public education, Born Free USA leads vital campaigns against animals in entertainment, exotic “pets,” trapping and fur, and the destructive international wildlife trade. Born Free USA brings to America the message of “compassionate conservation”—the vision of the U.K.-based Born Free Foundation, established in 1984 by Bill Travers and Virginia McKenna, stars of the iconic film Born Free, along with their son, Will Travers. Born Free’s mission is to end suffering of wild animals in captivity, conserve threatened and endangered species, and encourage compassionate conservation globally. More at www.bornfreeusa.org, www.twitter.com/bornfreeusa, and www.facebook.com/bornfreeusa.
NOTES TO EDITORS:
We can arrange for your coverage at the Born Free USA office for an interview and to film the items before they get shipped to rehabilitation centers. Or, you can use these photos: https://www.flickr.com/photos/bornfreeusa/albums/72157665149565236
Photos of orphaned wildlife at rehabilitation centers using donated fur collected by Born Free USA from last year’s campaign: https://www.flickr.com/photos/bornfreeusa/albums/72157645678555131
Photos from Born Free USA’s trapping investigation (WARNING: some images are extremely graphic): https://www.flickr.com/photos/bornfreeusa/albums/72157626059046521
Media Contact: Rodi Rosensweig, 203/270-8929, therodicompany@gmail.com